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UNLEASH. People – Mike Ammann
One thing that's been a constant in my life is the need to learn lessons and improve. I've had to adjust, pivot, train, work on my weaknesses, study, and learn from my mistakes in order to become better at what I do. It's important to recognize that making mistakes is...
Why content is king in the indirect channel
You’ve probably heard the phrase ‘content is king’ thrown around a lot, but it’s more than just a cliché. Interestingly, Bill Gates originally coined the term in 1996 when he wrote an essay of the same name. In that essay, Gates predicted that content is where most of...
Make Your Message Stick with Partners: The Emotional Impact of Video Content
Are you struggling to engage with your partners and stand out in a sea of information from other vendors and distributors? It's time to unleash the power of video! Video is a highly effective medium for conveying a large amount of information in a short amount of...