Are you struggling to engage with your partners and stand out in a sea of information from other vendors and distributors? It’s time to unleash the power of video!
Video is a highly effective medium for conveying a large amount of information in a short amount of time. It’s no surprise that it has become one of the most popular forms of content on the internet. But did you know that video is also an effective tool for engaging with partners?
Here’s why:
Create an Emotional Connection
Versatile Medium for Various Purposes
Highly Shareable Medium
With the rise of social media, video has become one of the most popular forms of content that is shared online. This means that by creating engaging and informative videos, vendors and distributors can tap into a powerful marketing channel that can help to extend their reach and engage with partners on a larger scale.
But it doesn’t stop there as it can be part of your through partner marketing. By creating targeted video content that speaks to the specific needs and interests of your partners customers, and integrating as part of any campaign that you might provide via your portal / PRM you can increase engagement and drive sales.
If you want to take your partner engagement to the next level, let us help you harness the power of video! We have a proven track record of creating impactful video solutions for vendors and distributors. Check out some of our examples here, and let’s start a conversation about how we can help you engage your partners like never before!

Daren Bach (FCIM)
Chief Creative & Digital Officer
The Channel Agency: Purechannels
Helping Channel Marketing teams unleash indirect revenue through creativity, digital and storySelling.